Subscriber Login

MDM Premium Content  What's this?
Subscribe today to access MDM's premium content with two issues a month of timely and to-the-point content for the busy wholesale distribution executive. Here's what you get:
  • Analysis of distribution trends
  • Interviews with industry leaders
  • Quarterly Public Distributor Report
  • Quarterly Inflation by Commodity Group Report
  • Market and economic data analysis
  • Access to the best online research tool in distribution

And much more! Learn more

Forgot Your Password?

MDM Interview: Creating a 'Sense of Urgency'

Harvard's John Kotter on motivating employees in tough times

January 10, 2009
Harvard Business School Professor John Kotter recently spoke with MDM Editor Lindsay Young about his new book, A Sense of Urgency. Kotter has researched and written a series of leading books on change management including Our Iceberg is Melting, a tale of business change told in fable form. Kotter says one of the biggest mistakes organizations make when pursuing change is not creating a high enough sense of urgency among employees to spark the needed shift in direction. The current economic situation has exasperated change efforts in many companies.
As Kotter says in his latest book, A Sense of Urgency: At the beginning of any effort to make changes of any magnitude, if a sense of urgency is not high enough, and complacency is not low enough, ...
Text Size
Email ShareShare/Bookmark
Harvard Business School Professor John Kotter recently spoke with MDM Editor Lindsay Young about his new book, A Sense of Urgency. Kotter has researched and written a series of leading books on change management including Our Iceberg is Melting, a tale of business change told in fable form. Kotter says one of the biggest mistakes organizations make when pursuing change is not creating a high enough sense of urgency among employees to spark the needed shift in direction. The current economic situation has exasperated change efforts in many companies.
As Kotter says in his latest book, A Sense of Urgency: At the beginning of any effort to make changes of any magnitude, if a sense of urgency is not high enough, and complacency is not low enough, ...






Print Email ShareShare/Bookmark
Use the form below to leave a comment
captcha

Please enter the text you see above:

Not sure? Give me another.
  • MDM Podcast

Think About It:
'I Don't Know':
A Great Answer

Finding yourself frequently acknowledging, I don't know, is a signal that you have become a superior sales rep.

Listen now.

Learn more or subscribe to the Think About It podcast.

  • From Adam J. Fein, Ph.D.

Benchmark with Wholesale Distribution Economic Reports

Click on the video below to hear how to use this data for better business planning.

adam-video

  • MDM Store

The Answer Book for
Growth-Minded CFOs and
Controllers

answer book for CFOs and Controllers

Now Available: An ultra practical idea-guide that gives an inside look at how leading companies are dealing with some of today's toughest financial and business management challenges. Go to the MDM Store.

Title Company Location
Midwestern Field Sales Territory Manager DeVilling & Associates Midwest, US
Senior Account Manager and National Account Manager Precision Dallas, TX
VP Sales & Marketing Confidential Southeastern, PA
Branch Manager Graybar Electric Company Garden City, NY
International Sales Manager Industrial Lubricants Manufacturer United States
National Sales Manager Steiner Industries United States
View ALL Wholesale Distribution Job Listings Post Your Job Listing

Subscribe to MDM

Already an MDM Premium Subscriber?
Log in now.

Premium Subscription benefits

  • 24 issues packed with practical strategies to cut costs, generate new revenue streams and enhance efficiency
  • Best-practice profiles of distributors to gain practical ideas for your company and benchmark your performance
  • Distribution management insights across product sectors to mine new ideas and approaches for driving your organization's strategy

Please contact us for more information about online site licenses and bulk print subscriptions to cost-effectively keep your managers and employees informed on the latest wholesale distribution industry events and trends.

Buy this issue now: Only $24.95

Only $24.95. You can apply the full pay-per-view cost toward an annual subscription.