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Home » Profits: A Strategic, Time-Management Assignment

Profits: A Strategic, Time-Management Assignment

By    D. Bruce  Merrifield, 
October 10, 2003
More about:  Distribution Management & Strategy,  Distribution Sales & Marketing
Question: "I don't have time to read a book or watch a video, Bruce. Ever since we cut back on personnel to get back to break even, all of us (management) have been swamped. Don't you have any ﾑone-minute-manager stuff' that can help us to improve our profits?"


Answer: What could I say to this durable goods distributor executive? He didn't want to hear right then that the Tooth Fairy and simple, magic management bullets don't really exist. Because he is a hard-working, conscientious, deadly serious and operationally smart fellow, I thought that I could get him to at least read a 1000-word turn-around recipe for dramatically improving his profit line.



If he could then create a new, one-page report on just 15 accounts from three different profit-enhancement groups, then ...

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Question: "I don't have time to read a book or watch a video, Bruce. Ever since we cut back on personnel to get back to break even, all of us (management) have been swamped. Don't you have any ﾑone-minute-manager stuff' that can help us to improve our profits?"


Answer: What could I say to this durable goods distributor executive? He didn't want to hear right then that the Tooth Fairy and simple, magic management bullets don't really exist. Because he is a hard-working, conscientious, deadly serious and operationally smart fellow, I thought that I could get him to at least read a 1000-word turn-around recipe for dramatically improving his profit line.



If he could then create a new, one-page report on just 15 accounts from three different profit-enhancement groups, then ...



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