Not long ago, I read an article in MDM that seemed to indicate reverse auctions are now a fact of life. I don't agree ﾖ and
I think it's dangerous for distributors to allow themselves to believe that. If you believe reverse auctions are a foregone
conclusion, you are punting ﾖ right now ﾖ and it's only first down and ten! Either distributors add value or they don't. If
you don't, close your doors. If you do, get some backbone, invest some 'lost business' in your company's future ﾖ and shun
the reverse auction.
Focus: The electrical niche
My experience is in electrical construction and
distribution. I've written for electrical contractors and the distributors that serve them since 1979. How do electrical contractors
make money? Not via material purchasing, despite ...
Share/Bookmark
Not long ago, I read an article in MDM that seemed to indicate reverse auctions are now a fact of life. I don't agree ﾖ and
I think it's dangerous for distributors to allow themselves to believe that. If you believe reverse auctions are a foregone
conclusion, you are punting ﾖ right now ﾖ and it's only first down and ten! Either distributors add value or they don't. If
you don't, close your doors. If you do, get some backbone, invest some 'lost business' in your company's future ﾖ and shun
the reverse auction.
Focus: The electrical niche
My experience is in electrical construction and
distribution. I've written for electrical contractors and the distributors that serve them since 1979. How do electrical contractors
make money? Not via material purchasing, despite ...
Print subscribers can access all content online for free.
Print and online subscribers:
Log-in
Not a subscriber?
Buy this issue now.
The Case for Mobile
Economic Update:
Online Marketing Tips
Leave a Comment