Editor's Note: Mike Marks founded Indian River Consulting Group in 1987. In addition to being an accomplished speaker and educator, he has worked since the 1980s with hundreds of distributors and manufacturers to either begin or recharge a strategic planning process. Marks recently outlined his outlook for 2006 and what issues distributors should consider when planning for next year. He discussed this during an MDM-sponsored audio conference in September, excerpts of which follow.
Pick
a Number
"I would like to talk very specifically about the economic outlook for 2006. The first thing I'd like everybody
to be thinking about is, you should be picking a number, and that number has to do with where you expect in your market segment
the growth rate to be for 2006. One of ...
Editor's Note: Mike Marks founded Indian River Consulting Group in 1987. In addition to being an accomplished speaker and educator, he has worked since the 1980s with hundreds of distributors and manufacturers to either begin or recharge a strategic planning process. Marks recently outlined his outlook for 2006 and what issues distributors should consider when planning for next year. He discussed this during an MDM-sponsored audio conference in September, excerpts of which follow.
Pick
a Number
"I would like to talk very specifically about the economic outlook for 2006. The first thing I'd like everybody
to be thinking about is, you should be picking a number, and that number has to do with where you expect in your market segment
the growth rate to be for 2006. One of ...


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