Consider how all customer-facing departments in your company communicate.Read More
Understand the effort and investment needed to launch an e-commerce site.Read More
Are you a market-server or a market-maker?
The economics of relationship selling are changing, and that means distributors must change, as well. This article – part 2 in a series on the role of the distribution sales rep – examines that change ...Read More
Investments in everything from e-commerce to supply chain paying off.Read More
Strategy, tactics for building website should be same as physical branch.Read More
There are plenty of disruptors ready to change how distributors operate
There are plenty of disruptors ready to change how distributors operate.
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How customers buy has changed, but how they’re sold to hasn’t
How customers buy is challenging the traditional role, function and purpose of the distributor field sales position. But many distributors have resisted changing their approach to sales for fear of losing sales reps, customers or ...Read More
Buying group aims to help strengthen distributor-manufacturer relationships
The distribution industry is changing, and the role of relationships is changing with it. They still play a critical role, but more needs to be done to maintain them. This article looks at how ...Read More
Wholesale buying and marketing group aims to level playing field
AD’s e-commerce services, which became available for its industrial division in January and launches in early December for its electrical and plumbing, PVF and HVAC (PHCP) divisions, gives member companies access to fully attributed ...Read More
E-commerce sales up 4.2 percent year-over-year for distributor.Read More