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November 10, 2004
CoLinx and the Power of Partnership
Manufacturers' joint venture shows cost/service benefits of combining logistics and e-commerce functions.
By Douglas Chandler
Four competing manufacturers in the power-transmission sector took a chance four years ago. They agreed to create a jointly-owned, not-for-profit corporation to handle their logistics and electronic-commerce operations to gain efficiencies of scale by handling everything from system-to-system transactions with distributors, website hosting, warehousing, light assembly, shipping, freight auditing, even import-export operations through its designation as a Foreign Trade Zone.
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