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December 10, 2004


Best Practice in Sales Process: A Simple Question

Correlating a sales best practice to a result

By Todd Youngblood

Sales best practices are the exception rather than the rule. This article advocates a sales process based on measurements to improve the quality of your sales funnel and sales force behavior. A straightforward statistical analysis of sales opportunities and sales performance offers valuable insight into how effectively your prospecting efforts are translating into actual sales, and how to improve your results.

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