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April 10, 2006
Peak Sales Performance
Five Common Barriers and How to Overcome Them
By Robert Nadeau
Research by the Industrial Performance Group shows that manufacturers, distributors and independent reps can achieve double-digit sales growth without additional sales and marketing costs. Starting with the premise that salespeople are the only asset companies have that can generate more revenue, the group conducted a survey to find out how companies are using their sales force. Here are action steps to fight five common barriers.
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