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Copyright © 2008
Gale Media, Inc.
All Rights Reserved.

February 25, 2003


Case study: Return on net assets trend ranking

By D. Bruce Merrifield, Jr.
Merrifield Consulting Group

Executive summary: This article examines how a distribution company developed an effective system (after a few years of false starts) to focus branches and frontline employees on the key factors to improve profitability.

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