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Gale Media, Inc.
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July 25, 2005


Shifts in Alcohol Distribution Channels

MDM Interview: Perspectives on consolidation pressures & challenges ahead

By Thomas P. Gale

The alcohol (liquor and wine) distribution channel has undergone a good deal of consolidation and transition. A recent U.S. Supreme Court decision this spring allowing wineries to ship directly to customers will bring additional pressures on distribution in this sector. This interview with Tim Horan provides a perspective on the alcohol beverage distribution industry – its history, unique characteristics and challenges. There are lessons here for all distribution channels in the similarities and contrasts.

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