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Distribution Sales & Marketing

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Recommended Reading: Disrupters Prove Need to Engage Customers

Uber, Amazon just two examples of how companies can change the rules.
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Air Liquide Launches New Logo, Communications Campaign

New multichannel campaign will focus on digital and social media.
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Tip: Improve Price Change Buy-In by Involving Sales Reps

Price increases will run smoother with better engagement.
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How the Internet Changed Field Sales (Video)

Primary sales channel has seen transformative impact.
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Recommended Reading: Top 5 Articles from 4Q

Field sales, millennial recruiting top of mind for MDM readers.
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Top 10 Tips of 2016

List highlights the importance of a strategic sales plan and technology.
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Top 5 MDM Articles from 2016

Industry trends, adaptation front of mind for readers in 2016.
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Top Trends for 2017

Distributors, manufacturers brace for change
This article, based on the 2016 MDM Industry Outlook Survey, outlines and analyzes key trends and issues affecting how distributors will do business in 2017. This article includes: Economic & regulatory challenges How distributors are ...
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Tip: Be More Price Competitive by Changing Sales Model

Field sales reps are quickly losing their "differentiating value."
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MDM Extra: 10 Tips to Protect Against Disruption

To thank you for your business and add value to your MDM Premium subscription, MDM offers bonus content each month exclusively to premium subscribers. This month we feature comments from industry executives and consultants about ...
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