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Software Solutions, Inc., Duluth, GA, a provider of software and services for the distribution market, has changed its corporate name to Aperum.ﾙ The name change reflects the company's renewed strategic direction to improve brand identity and reinforce its position as a market leader.
Aperum is derived from the Latin word Aperio, which means "to make clear." Aperum will launch an advertising campaign this month introducing the new name and the company as "The Clear Choice in Distribution Software."
"Our new name captures the essence of our Company," said Randy Keith, president of Aperum. "As the original pioneer in the mid-market distribution software industry, we have been the clear choice in distribution solutions for more than 23 years. While our name has changed, we remain resolute in our commitment to deliver quality products and services to our customers, enabling them to more efficiently operate and grow their businesses. Together with our growing network of Solution Partners, Aperum is well positioned to expand our prominence in the distribution market."
Since Keith's appointment as the new company president, Aperum has aggressively expanded its reseller program and sharpened its focus on delivering quality distribution software and services to meet the evolving requirements of distributors.
Founded in 1979 and headquartered in metro Atlanta, Georgia, Aperum offers a comprehensive suite of software products for distributors including TakeStock, FACTS and DMAS. As one of the leading providers of software and services in the distribution market, Aperum serves nearly 3,000 customers through a network of dedicated and experienced Solution Partners who provide local sales, service and support to distribution companies throughout North America. For more information about Aperum, visit www.aperum.com.