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Beerman Precision

October 25, 2003
Beerman Precision, New Orleans, La., is a $10 million power tool distributor with a distinct twist. Less than half of its annual revenues comes from product and accessory sales. A complete array of services around all its products'repair, parts, service and rental'positions the company as a power tool specialist with deep expertise in its chosen field of competition.

This article is an excerpt from our book, Stand Out from the Competition! Four Pathways to Differentiate Your Wholesale Distribution Company.

A better description might be to call Beerman a power-tool support specialist that sells what it services. Its parts business accounts for about a third of sales; the rental business is about 20%. Repairs are less than 10% of sales but a key piece of the ...

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