Grainger has long been known as ahead of the curve in its e-commerce initiatives. Here's an in-depth
look at the $6.2 billion
MRO distributor's journey and the lessons it learned along the way. This is part of an MDM series on trends in doing business
Today, Grainger is widely recognized as a leader among distributors in B2B e-commerce. But that wasn't always the case.
The launch of Grainger's first electronic catalog in 1995 marked a shift for the now $6.2 billion distributor of maintenance,
repair and operations supplies. After all, the payback of such a move was still unknown, and that uncertainty could have prevented
the heretofore "conservative" company from delving into that arena.
"The fact that [Grainger commissioned a team] to do this was unheard of at the time,"