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Data Redefines Channel Roles

Customer, supplier demand for data challenges distributors

June 25, 2017

This article is part of MDM's 2017 Distribution Trends Special Issue.

While data-sharing among distributors and their supply channel partners has been discussed for years, new technologies and skillsets have increased the usability of even more data. As a result, respondents to the recent MDM market trends survey noted an increase in requests for data-sharing up and down the supply chain.

This article includes:

  • New technologies and skillsets equals even more data
  • Customers' need for more information
  • Data creates an opportunity to improve the value you provide to customers


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