MDM-Podcasts-launch
Need Help? (888) 742-5060

In The News:

MDM Special Report: Grainger’s Web Pricing Initiative

September 15, 2017

This report, now available in PDF format, is a benefit for MDM Premium subscribers. Simply log-in below to access and download this series of articles. Not a subscriber? Subscribe below.

W.W. Grainger Inc.’s new web pricing strategy was launched to reverse unfavorable market share trends Grainger experienced in certain market segments in recent years, but it also had the side effect of driving down the company's margins for the short term. This series analyzes the results of the strategy so far and the challenges Grainger faces in implementing its pricing approach. It also offers tips for how other distributors can improve their pricing strategies in the internet age.

Articles included in this special report:

  • Pt. 1: A ‘Suboptimal’ Solution?
  • Pt. 2: The Quest for Optimization
  • 6 Lessons for Other Distributors

Not a subscriber? Subscribe below or learn more.

To Read Full Article:

Login

Subscribe for Unlimited Access

Buy This Article

Add this article to your cart for $74.95
Partner Center