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SUPERVALU Inc. (NYSE: SVU), Minneapolis, MN, has formed a reseller agreement with grocery delivery service Instacart, creating a new professional services offering and expanding the company’s digital capabilities.
The agreement allows SUPERVALU to offer the benefits of online shopping and delivery services to more than 3,000 independent retail stores supplied by SUPERVALU as well as other retailers across the United States in the more than 240 metro areas where Instacart operates. Instacart provides same-day grocery delivery or in-store pickup services to retailers through the use of personal shoppers who pick and deliver orders to consumers in as little as one hour, the company said.