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In The News:

Andrew Horvath

Articles

Are You Investing in the Right Areas of Your Business?

How distributors can maximize sales, marketing and service initiatives.
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How Uninspiring Value Messages are Hurting Distributors

Value propositions that cannot be backed up with evidence will not lead to differentiation.
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Mismanaged Omni-Channel Models are a Threat to Distribution

Three key changes that are forcing distributors to reexamine sales coverage models
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The Threat of Distributor Disintermediation

Understanding the key issues behind a supplier’s choice to go direct to customers.
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