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Online Marketing Blog

Online Marketing

MDM editors and expert contributors offer tips and strategies for making online marketing tools work for your company.

9 Tips for Marketing Smart in a Down Economy

The last thing you should do in a down economy is pull back your marketing. Learn how to thrive in these troubled times by marketing smart.
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Make the Most of Your Website

Too many distributors design a website for themselves and not for their customers.
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How One Distributor is Using Facebook & Blogging

Distributor C.H. Briggs recently launched a CEO blog and a Facebook page. Here's why.
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In 2010, Most Customers Expect What Grainger.com Has

These days, companies should have informative, easy-to-use, customer-focused Web sites.
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Give Your Web site a Lead Generation Checkup

Answer these 10 questions to see how your Web site fares.
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Anti-Social Media Marketing: Part 2

Marketers should focus resources on tools they best understand to drive profitable growth.
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How to Be Successful with Email Marketing

All too often, companies make the mistake of treating email as a prospecting tool.
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Anti-Social Media Marketing: Part 1

Social media cannot yet substitute entirely for other, more traditional forms of marketing.
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Make Your Web Site a Search Engine Magnet

Five tips to put your Web site on the path to search engine marketing success.
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Using Twitter to Improve Customer Service

Some companies are using social networks as another way to track and respond to customer concerns.
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