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Success with CRM doesn't start with the technology; it starts with your sales process.
Join Brian Gardner, author of ROI from CRM: It’s About Sales Process, Not Just Technology, for a high-energy quarterly webcast series that will challenge your thinking on getting ROI from CRM.
In the first of the series, Gardner presents three dos and don’ts with CRM that will help you think differently about the sales process. He talks about how a sales-driven approach to CRM and a focus on the front end of the sales process will uncover and convert more opportunities to grow your top and bottom lines.
In this 60-minute webcast, you will learn: