The 2020 Mid-Year Economic Update_long

November 10 2015

State of Distributor Marketing

Volume:

45

Issue:

21

Subscribers: Log-in to read this issue of Premium.

Not a subscriber? Click here to learn more and subscribe.

Features
marketing

A joint MDM-Real Results Marketing survey revealed that while many distributors do not view marketing planning and strategy as a challenge, a plan would eliminate a host of other marketing challenges they face. This article examines how distributors across sectors approach marketing and what they consider the most effective channels.

This article includes:

  • Distributor marketing challenges
  • Commonly used marketing vehicles and channels
  • How distributors manage pricing

Subscribers should log-in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • The ROI Case for B2B E-Commerce
  • MDM-Baird Distribution Survey: Grinding to a Halt
  • Rebranding Road Map

The Power Transmission Distributors Associations 2015 Industry Summit featured three keynote speakers sharing their experiences around inspiration, motivation and leadership.

This article includes:

  • How to embrace limitations
  • 5 Ways to differentiate
  • How to ask the right technology questions

Subscribers should log in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • Tackling the Profitability Yo-Yo
  • Industry 4.0: Technology-Driven Change
  • Rebranding Road Map
MA_safety

The MDM Market Analysis, based on data from MDM Analytics, includes consumption of safety products by end user in the U.S., plus the top end users by 6-digit NAICS.

Subscribers should log in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • MDM Pricing Trends Report: Third Quarter 2015
  • Market Analysis: Machine Tool Accessories Consumption in the United States
  • Third Quarter 2015 Financial Metrics & Trading Multiples
4521Cover

This is the PDF of this issue of Modern Distribution Management.

Table of Contents:

  • 2015 State of Distributor Marketing: Effective Strategy Solves Challenges
  • Commentary: Separating True Signals from Noise
  • PTDA Summit Inspires, Motivates, Leads
  • Market Analysis: Safety Products Consumption in the United States
  • News Digest

Are you a subscriber? Simply log-in to view this issue.

PDF Download
marketing

A joint MDM-Real Results Marketing survey revealed that while many distributors do not view marketing planning and strategy as a challenge, a plan would eliminate a host of other marketing challenges they face. This article examines how distributors across sectors approach marketing and what they consider the most effective channels.

This article includes:

  • Distributor marketing challenges
  • Commonly used marketing vehicles and channels
  • How distributors manage pricing

Subscribers should log-in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • The ROI Case for B2B E-Commerce
  • MDM-Baird Distribution Survey: Grinding to a Halt
  • Rebranding Road Map

The Power Transmission Distributors Associations 2015 Industry Summit featured three keynote speakers sharing their experiences around inspiration, motivation and leadership.

This article includes:

  • How to embrace limitations
  • 5 Ways to differentiate
  • How to ask the right technology questions

Subscribers should log in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • Tackling the Profitability Yo-Yo
  • Industry 4.0: Technology-Driven Change
  • Rebranding Road Map
MA_safety

The MDM Market Analysis, based on data from MDM Analytics, includes consumption of safety products by end user in the U.S., plus the top end users by 6-digit NAICS.

Subscribers should log in below to read this article.

Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:

  • MDM Pricing Trends Report: Third Quarter 2015
  • Market Analysis: Machine Tool Accessories Consumption in the United States
  • Third Quarter 2015 Financial Metrics & Trading Multiples
4521Cover

This is the PDF of this issue of Modern Distribution Management.

Table of Contents:

  • 2015 State of Distributor Marketing: Effective Strategy Solves Challenges
  • Commentary: Separating True Signals from Noise
  • PTDA Summit Inspires, Motivates, Leads
  • Market Analysis: Safety Products Consumption in the United States
  • News Digest

Are you a subscriber? Simply log-in to view this issue.