The 2020 Mid-Year Economic Update_long

December 21 2018

State of Distributor Marketing: Move to Digital Continues

Volume:

48

Issue:

24

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Features

The 2018 State of Distributor Marketing examines how distributors perceive the features and benefits they offer customers. This joint survey between MDM-Real Results Marketing reveals that distributors are increasingly relying on search marketing instead of email marketing. This article examines how distributors across sectors approach marketing, what they consider the most effective channels to be and the frequency with which they conduct their different marketing vehicles.

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4824Cover

This is the PDF of this issue of Modern Distribution Management.

Table of Contents:

  • Move to Digital Continues
  • Commentary: The Distributors Dilemma in 2019
  • MDM Interview: Berkshire eSupply Strengthens Digital Services Platforms
  • Monthly Wholesale Trade Data: October 2018
  • MDM Industrial Inflation Index: November 2018
  • MDM News Digest 4824

Are you a subscriber? Simply log-in to view this issue.

PDF Download

The 2018 State of Distributor Marketing examines how distributors perceive the features and benefits they offer customers. This joint survey between MDM-Real Results Marketing reveals that distributors are increasingly relying on search marketing instead of email marketing. This article examines how distributors across sectors approach marketing, what they consider the most effective channels to be and the frequency with which they conduct their different marketing vehicles.

Subscribers should log-in below to read this article.

4824Cover

This is the PDF of this issue of Modern Distribution Management.

Table of Contents:

  • Move to Digital Continues
  • Commentary: The Distributors Dilemma in 2019
  • MDM Interview: Berkshire eSupply Strengthens Digital Services Platforms
  • Monthly Wholesale Trade Data: October 2018
  • MDM Industrial Inflation Index: November 2018
  • MDM News Digest 4824

Are you a subscriber? Simply log-in to view this issue.