‘It’s Making Data Actionable That is the Real Payoff’

About seven years ago, Hisco, a leading specialty distributor based in Houston, set out to better understand the companys profit drivers through a data-based analysis. Developing a successful system has taken years of cultural change and realigning team members thought processes around what makes a profitable customer, but the real driver, says President & CEO Bob Dill, continues to be turning the data used to anchor the initiative into real action. Hiscos relentless pursuit of actionable data makes the nearly 50-year-old employee-owned institution one of MDMs 2019 Digital Innovator Award winners.

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