Barnes: New Products Help to Better Serve VMI Customers
We're tailoring our product line to customers of our Vendor Managed Inventory services,"Brian Koppy, of Barnes'investor relations and communications, says. The addition of products in welding, hose and fittings also reinforces the vertical marketing strategy the company announced last year in the transportation, manufacturing, government and natural resources markets.
"As part of our market segmentation strategy, we are focusing on fewer market segment,"Koppy says. ...
Sign Up for the MDM Update Newsletter
The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.