Recommended Reading: Why the Growth of Counterfeits Should Matter to Distributors - Modern Distribution Management

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Recommended Reading: Why the Growth of Counterfeits Should Matter to Distributors

Distributors need to stay involved with fighting counterfeits in the supply chain.

As MDM has previously reported, counterfeiters have no brand loyalty. Manufacturers of apparel, luxury goods and other consumer products have been facing the problem of counterfeits in the supply chain for years.

But counterfeiting has increasingly seeped into other products – electrical, electronics, bearings, safety and more – and distributors should take note, experts say.

MDM Associate Editor Jenel Stelton-Holtmeier reported in the most recent issue of MDM Premium that the concern over counterfeits goes beyond the bottom line. It can be “life and death.” If a counterfeit bearing failed in a school bus or an aircraft, for example, it could be disastrous.

Read about the concerns and what distributors and manufacturers are doing to fight counterfeiting in the following MDM Premium article:

Here’s what one electrical distributor did to educate its customers about the risks of counterfeits, from the MDM Archives:

The Counterfeit Challenge is in the latest issue of MDM Premium, which also features:

To access any of the above articles, simply log-in. If you’re not a premium subscriber, subscribe today.

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