Amazon Gets Down to Business

Amazon has rapidly built the competencies needed to master B2B distribution the way it mastered the online bookstore. This article, the second in a three-part series, looks at the rise of Amazon Business formerly AmazonSupply and why it presents a clear threat to todays distributor.

This article includes:

  • An increasingly digital market
  • Amazons customer obsession
  • Whats next?

Subscribers should log-in below to read this article.

Not a subscriber? Subscribe below or learn more. This article is available for purchase as a special report.

AmazonBusiness

Amazon has rapidly built the competencies needed to master B2B distribution the way it mastered the online bookstore. This article, the second in a three-part series, looks at the rise of Amazon Business – formerly AmazonSupply – and why it presents a clear threat to today’s distributor.

Imagine a new competitor moved next door to you. This company offered your customers:

  • Open-account purchasing
  • Inside sales reps
  • Free two-day shipping on most products
  • Technical support via live chat or telephone
  • Easy integration into 54 different procurement systems
  • Highly detailed purchase analytics
  • Continuously updated order tracking
  • One of the best websites in the world
  • More than 500 million products available, a huge number of which have detailed user reviews

One more thing: This company is many times the size of yours with a seemingly endless pool of capital and is potentially willing to settle for a lower rate of return.

Would you be worried? You should be, because everything I just listed is offered by Amazon Business today, and much more.

To read the rest of this article plus much more analysis of the threat distribution faces with Amazon Business, click here to download our free report, Your Amazon Business Playbook.

 

About the Author
Recommended Reading
Leave a Reply

Leave a Comment

Sign Up for the MDM Update Newsletter

The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.

Subscribe to continue reading

MDM Premium Subscribers get:

  • Unlimited access to MDM.com
  • 1 year digital subscription, with new issues twice a month
  • Trends analysis, market data and quarterly economic updates
  • Deals on select store products and events

2

articles left

Want more Premium content from MDM?

Subscribe today and get:

  • New issues twice each month
  • Unlimited access to mdm.com, including 10+ years of archived data
  • Current trends analysis, market data and economic updates
  • Discounts on select store products and events

1

article
left

You have one free article remaining

Subscribe to MDM Premium to get unlimited access. Your subscription includes:

  • Two new issues a month
  • Access to 10+ years of archived data on mdm.com
  • Quarterly economic updates, trends analysis and market data
  • Store and event discounts

To continue reading, you must be an MDM Premium subscriber.

Join other distribution executives who use MDM Premium to optimize their business. Our insights and analysis help you enter the right new markets, turbocharge your sales and marketing efforts, identify business partners that help you scale, and stay ahead of your competitors.