More distributors, even the larger ones, are turning to master distributors to help build profits in the face of changing customer demands, according to executives in The Evolving Role of Master Distributors.
Customers looking to streamline their supply chains are asking distributors to provide more, but adding additional lines isn’t always cost effective for distributors.
“Small distributors still need access to brands they can’t get otherwise, regional distributors are being more strategic about focusing on their core vendors and picking everything else up from master distributors, and national distributors are doing the same thing: rationalizing inventory investments, looking to break into new products and using master distributors to do so in a low cost manner,” says Roger Woodward, president of Alliance Distribution Partners, Gallatin, TN.
By partnering with master distributors to meet business needs, distributors can provide more to customers while saving time and money.
Read more about the value of master distributors in The Evolving Role of Master Distributors.