Article Access - ‘Digital Branch’ Strategy Drives AD eContent
AD’s e-commerce services, which became available for its industrial division in January and launches in early December for its electrical and plumbing, PVF and HVAC (PHCP) divisions, gives member companies access to fully attributed data and can help level the playing field for small and mid-sized distributors.
This article includes:
- Overview of what distributor customers want
- Tips to build a “digital branch”
- How the need for e-commerce is growing
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