Don't trust your gut during slow growth
Product DetailsStrategy is always the opposite of your objective. In periods of protracted slow growth, your gut tells you to cut spending to protect profits. However, if you're holding back R&D investment because you're waiting for the economic recovery that's 'just around the corner,' you could be waiting for a longer time than anticipated. So now what? Continue to suffer falling prices and rising costs?
GE's Immelt: Invest Now
In the November 11 USA TODAY, GE Boss Jeffrey Immelt gives what we consider to be wise advice:
- Prepare for Five More Years of Slow Growth. Sounds biblical, huh? But we think he's right. Assume that slow growth will last for at least five more years. Make your decisions accordingly.
- Price Pressures will continue, ...