White Cup Appoints Revenue Leader
The company appointed a new Senior VP and Chief Revenue Officer, leveraging his 25+ years of distribution industry experience.
White Cup Appoints Revenue Leader Read More »
CRM
White Cup Acquires Fellow CRM Provider Sales Management Plus
Customer Relationship Management companies SMP and White Cup will join together to collectively serve the distribution sector.
White Cup Acquires Fellow CRM Provider Sales Management Plus Read More »
The No. 1 Reason Not to Buy a CRM? You Haven’t Defined a Sales Process
Without a sales process, even a purpose-built distribution CRM won’t deliver. Benj Cohen shares tips for how to guarantee CRM ROI.
The No. 1 Reason Not to Buy a CRM? You Haven’t Defined a Sales Process Read More »
3 Tips to Get the CRM Your Business Actually Needs
Guest author Brian Gardner outlines how to avoid the common pitfalls of CRM systems. (Hint: It begins with an audit.)
3 Tips to Get the CRM Your Business Actually Needs Read More »
ERP Provider VAI Partners with Proton on CRM Integration
The deal will integrate Proton.ai’s CRM and eCommerce personalization technology into VAI’s ERP offerings for mid-market B2B companies.
ERP Provider VAI Partners with Proton on CRM Integration Read More »
How to Use eCommerce CRM Integration for Lead Conversion, Personalization and Analytics
Distributors using eCommerce but not integrating it with their CRM software are missing out on segmentation and analysis of their customer base and using what they learn to maximize marketing and service.
How to Use eCommerce CRM Integration for Lead Conversion, Personalization and Analytics Read More »
4Q Survey: Distributors Lay Out 2023 Digital Priorities
Baird and MDM polled distributors about what digital projects they’ll prioritize this year. Read the exclusive analysis and commentary here.
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4Q Survey: Distributors Lay Out 2023 Digital Priorities Read More »
What it Means to Choose a Path and Fail Fast
MDM’s latest webcast dove into how data can lead distributors amid all the economic uncertainty, and how CRM and BI can be applied.
What it Means to Choose a Path and Fail Fast Read More »
CRM Can Ramp Up Sales, and Adoption is Easier Than You Think
During a recent webcast, MDM CEO Tom Gale and White Cup VP of Business Development Brian Friedel discuss how finding the right CRM can help companies create a revenue-driving machine.
CRM Can Ramp Up Sales, and Adoption is Easier Than You Think Read More »
Does Your CRM Really Help You Manage Customer Relationships?
Distributors may be missing out on a CRM system’s untapped potential: nurturing customer relationships to drive sales growth.
Does Your CRM Really Help You Manage Customer Relationships? Read More »
White Cup Launches CRM
The company says its White Cup CRM will be able to grow revenue for distributors thanks to improved marketing and sales.
White Cup Launches CRM Read More »
Global Industrial Outlines 2022 Strategy Focus
In the MDM Podcast this week, Global Industrial CEO Barry Litwin discussed the company’s 2021 financial performance, as well as the strategic initiatives it is undertaking to continue a transformation process.
Global Industrial Outlines 2022 Strategy Focus Read More »
