How Distributors are Managing Online vs. Offline Pricing Challenges - Modern Distribution Management

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How Distributors are Managing Online vs. Offline Pricing Challenges

Nearly 250 industry leaders — distributors, manufacturers and service providers — completed MDM’s survey on pricing practices. The responses revealed a lack of consistency and direction concerning online sales strategies. Although customers are increasingly demanding it, some industry players appear reluctant to adapt historical sales and pricing practices to a digital environment. Download the white paper to read more about the results, conclusions and recommendations.

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