2024 Agenda
Wednesday
Day 1 - September 11
Wednesday
September 11
2:00 - 7:00 pm
Registration Open
3:00 - 5:00 pm
Opening Remarks and Benchmarking Workshop
Benchmark Your Innovation & Transformation Levers
Energize your SHIFT 2024 experience with our dynamic opening workshop, designed to drive your transformation journey forward. Engage in discussions to benchmark progress and exchange insights with industry peers while utilizing comprehensive assessment tools covering Hybrid Sales, Digital, and Data Analytics to guide your discussions and propel actionable outcomes. Maximize impact by bringing your team along, accelerating collaborative results and encouraging lasting impact within your organization.
SHIFT showcases cutting-edge research and real-world narratives from organizations undergoing multi-year transformational shifts. Witness the evolution from antiquated outside sales processes to robust hybrid models, seamlessly integrating inside sales, digital platforms, and specialized team roles. Transition from transactional to strategic tech stacks, enhancing customer engagement while optimizing sales costs. Unlock the power of advanced data analytics capabilities and cultivate a vibrant distribution culture that fuels innovation and drives success.
This workshop allows you to identify industry best practices, set realistic goals, inform strategic decision-making, and enhance your competitive advantage.
5:30 pm
Welcome Reception
Join fellow attendees, speakers and sponsors to kickoff SHIFT | The Future of Distribution
Thursday
Day 2 - September 12
Thursday
September 12
7:00 - 5:00 pm
Registration
7:00 - 7:45 am
Breakfast
7:45 - 10:00 am
Mainstage Sessions
The Future of Distribution Model Innovation
Customer Delight: The Next Horizon of Customer Engagement & Experience
Case Study: Distribution Business Model Innovation
Break
10:30 - 12:30 pm
Mainstage Sessions
Distribution Business Model Innovation Insights Panel
How to Build an Innovation Culture
Panel: Customer-First Value Creation
Lunch
Knowledge Pathways
1:30 - 2:30 pm
Track A: Hybrid Sales – Change Management to Get Sales Model Transformation Right
Track B: Digital – The Future of B2B Digital Experience
Track C: Data Analytics – Data Analytics Strategies to Fuel Revenue Growth
2:45 - 3:45 pm
Track A: Hybrid Sales – Omnichannel Sales & Channel Strategies
Track B: Digital – The ABCs of Distribution Custom Chat GPT AI
Track C: Data Analytics – Data-Powered Prospecting Strategies to Sell Smarter
4:00 - 5:00 pm
Innovation Super Sessions
Engage in interactive dialogue, guided by a trusted facilitator, to explore key topics, share insights, and generate actionable solutions as it relates to your chosen pathway of: Hybrid Sales, Digital, or Data Analytics
5:30 - 7:30 pm
Evening Reception
Join SHIFT’s evening reception and dinner.
Friday
Day 3 - September 13
Friday
September 13
7:00 - 3:00 pm
Registration
7:00 - 8:00 am
Breakfast
8:00 - 9:45 am
Mainstage Sessions
The Next Phase in B2B Commerce: Innovations in Sales Models
Panel: Lessons Learned on the Hybrid Sales Transition Journey
Break
10:15 - 12:30 pm
Mainstage Sessions
Digital Transformation for Strategic Advantage
Case Study: Digital Innovation Strategy & Management
Panel: The Power, Promise and Perils of AI
Lunch
1:00 - 2:00 pm
Mainstage Session – Workshop
Change Management Workshop: Critical Innovation & Transformation Levers
