March 9 2018
Are Pricing Consultants Worth the Price?
48
5
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In part one of this three-part series, MDM President and COO Ian Heller explored the dangers of working with a pure branding agency and how the wrong partner can do more harm than good for a distributor. In part two, Ian uncovers how you determine the value of branding for your distribution company.
This article includes:
- Sizing the purchase
- Emotional attachments
- The Branding Matrix
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Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
- Distributors Up Search Marketing Efforts
- Amazon Business: The Burning E-Platform
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Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
- Distributors Up Search Marketing Efforts
- Amazon Business: The Burning E-Platform
- Premium
Part one of this two-part series discussed how Deloittes views on algorithmic risk management generally apply in distribution pricing, and key strategies to consider in managing pricing algorithms. This article, the second and final part of the series, illustrates how some of these issues play out in real-life distribution pricing projects, and offers relevant learnings from successful pricing transformation initiatives.
This article includes:
- Signs of algorithmic risks
- Evaluating the threat
- Common reasons that pricing algorithms underperform
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
- Distributors Up Search Marketing Efforts
- Amazon Business: The Burning E-Platform
- Premium
The MDM Market Snapshot, based on data from MDM Analytics, includes market demand for Metalworking MRO in the U.S., plus the top end users by 6-digit NAICS.
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This is the PDF of this issue of Modern Distribution Management.
Table of Contents:
- How Important is Branding for Your Business?
- Commentary: Are Pricing Consultants Worth the Price?
- Deciding Your Path to Pricing Success
- Market Snapshot: Market Demand for Metalworking MRO
- MDM News Digest 4805
Are you a subscriber? Simply log-in to view this issue.
- Premium
In part one of this three-part series, MDM President and COO Ian Heller explored the dangers of working with a pure branding agency and how the wrong partner can do more harm than good for a distributor. In part two, Ian uncovers how you determine the value of branding for your distribution company.
This article includes:
- Sizing the purchase
- Emotional attachments
- The Branding Matrix
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
- Distributors Up Search Marketing Efforts
- Amazon Business: The Burning E-Platform
- Premium
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
- Distributors Up Search Marketing Efforts
- Amazon Business: The Burning E-Platform
- Premium
Part one of this two-part series discussed how Deloittes views on algorithmic risk management generally apply in distribution pricing, and key strategies to consider in managing pricing algorithms. This article, the second and final part of the series, illustrates how some of these issues play out in real-life distribution pricing projects, and offers relevant learnings from successful pricing transformation initiatives.
This article includes:
- Signs of algorithmic risks
- Evaluating the threat
- Common reasons that pricing algorithms underperform
Subscribers should log in below to read this article.
Not a subscriber? Subscribe below or learn more. Subscribers also have access to the following related articles:
- MDM-Baird Distribution Survey: Storms Stunt Distributor Growth
- Distributors Up Search Marketing Efforts
- Amazon Business: The Burning E-Platform
- Premium
The MDM Market Snapshot, based on data from MDM Analytics, includes market demand for Metalworking MRO in the U.S., plus the top end users by 6-digit NAICS.
Subscribers should log-in below to view this article.
- Premium
This is the PDF of this issue of Modern Distribution Management.
Table of Contents:
- How Important is Branding for Your Business?
- Commentary: Are Pricing Consultants Worth the Price?
- Deciding Your Path to Pricing Success
- Market Snapshot: Market Demand for Metalworking MRO
- MDM News Digest 4805
Are you a subscriber? Simply log-in to view this issue.
