Latest In Strategy

On June 9, Digi-Key announced the appointment of Mike Slater to vice president of global business development.
Distribution leaders have played a mostly reactive role as conduits for products and services — but more are now taking on proactive approaches as facilitators and value creators. In a new MDM podcast, Tom Gale and Dirk Beveridge talk about how evolving leadership dynamics are changing the industry.
There is only one market leader in any given territory. Any successful growth strategy has to be built on your position in the market – you have to pick your battles and create tactics to win. The question is how you decide where to focus your sales and marketing resources to increase your market share. This analysis presents a methodology for developing more precise strategy.
There is only one market leader in any given territory. Any successful growth strategy has to be built on your position in the market — you have to pick your battles and create tactics to win. The question is how you decide where to focus your sales and marketing resources to increase your market share. This analysis presents a methodology for developing more precise strategy.