This article examines why a can't-fail sales hire sometimes does fail and how to make sure a new hire's past matches your company's structure and needs.
Have you ever been stumped by a bad hire? No, I am not talking about the professional interviewer that wooed the interviewing team or the resume that was fudged. I'm talking about a strong resume where past sales numbers achieved were real and industry sales experience was deep.
Why doesn't a new hire's true success in the past transition to success in a new position? The problem could be that success achieved in their past sales life isn't lining up with factors needed for success in the new position. Below are six areas to examine when determining whether past success can transition into a new sales ...
You've hired a dedicated sales force. Your company has the best product. Great service is delivered after the sale. So why is your team losing sales to low price?"Here are four reasons we see when working with individuals and sales teams:
1. Wrong Audience
If you're trying to sell ice to an Eskimo, you're in front of the wrong prospect! Let's face it, you could be Zig Ziglar and still not close the sale if you are not selling to a real prospect.
Knowledge, business acumen and excellent selling skills are useless if they are not in front of a prospect that values the expertise. ...