Motion Appoints Strategy & Markets Leader - Modern Distribution Management

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Motion Appoints Strategy & Markets Leader

Chris Cleland will lead Motion’s strategy development for its business groups, eCommerce and digital teams.

Motion named Chris Cleland as the company’s new Senior Vice President of Strategy & Markets, effective immediately.

Cleland’s career spans over 25 years in consulting, strategy, marketing, branding, eCommerce, business development and transformation. He spent the previous 20 years as Principal Consultant at Cummings Creative Group, leading multiple initiatives across several industry verticals.

PREMIUM: How Motion Found its North Star, and Where it’s Headed (Jan. 4)

Those initiatives drive growth an innovation for clients, including 12+ years consulting with Motion on marketing and strategy projects.

Cleland also purchased and scaled signs and graphics company LithoSigns, serving as its President and Owner from 2010 until November 2023.

In his new role, Cleland will lead Motion’s strategy development for its business groups, eCommerce and digital teams. He will report to Chief Commercial Officer/Chief Technology Officer James Howe.

“Chris brings a wealth of experience and expertise to our team,” Howe said in a Jan. 8 news release. “His impressive track record in innovation and transformation makes him a perfect fit for guiding our companywide strategic planning process and shaping our future growth and success. We look forward to an exciting journey ahead.”

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