Hardware distributor House-Hasson Hardware, headquartered in Knoxville, TN, has appointed Jeff Land as its Chief Executive Officer.

Land joins House-Hasson from Northern Tool & Equipment, where he currently serves as Senior Vice President of Merchandising, Inventory Management, Product Management and Global Sourcing since 2023 and been with the company for five years. He has previously served in senior roles at Generac and Harbor Freight.

In a Feb. 19 announcement, House-Hasson Chairman Jim Hasson said the decision reflects the company’s commitment to dealer-focused operations and long-term growth opportunities for alternatives to standardized and impersonal sales organizations:

“Jeff Land is a proven leader with deep experience across manufacturing, distribution and retail within the hardware and building materials industry. “As House-Hasson continues to grow in scale and complexity, the board determined that this was the right moment to bring in a leader with the operational discipline, strategic vision and industry insight needed to guide the company forward. After a comprehensive national search, Jeff clearly emerged as the best fit for the future of House-Hasson.”

Land will succeed current House-Hasson CEO Steve Henry, who is retiring after 16 years with the company.

“House-Hasson is a strong, well-positioned company with an exceptional team and dealer network,” Henry said. “Jeff Land brings the experience and leadership needed to build on that foundation, and I am confident that he will serve our dealers, vendors, and employees extremely well as the company enters its next chapter.”

House-Hasson Hardware operates in 26 states across the eastern United States, as well as the Caribbean and Central America. In the U.S., the company serves more than 2000 independent retailers through a sales force of 70 representatives, four distribution centers, and more than 600 employees.

“House-Hasson’s nearly 120-year legacy is built on helping independent dealers grow stronger and more profitable in the communities they serve,” said Land, who brings more than 25 years of senior leadership experience across the hardware supply chain to the CEO role. “I’m honored to join this exceptional team and look forward to advancing that legacy by investing in the capabilities and partnerships that will drive the next era of growth.”