Beverage alcohol distributor Southern Glazer’s Wine & Spirits is reportedly preparing to update its name as it expands further into beer, RTDs and non-alcoholic products.
Latest In Branding for Distributors
It comes about two months after distributors completed their merger to create a company with more than $10 billion in annual revenues and 13,000 employees.
Most distributors let their reputation do the talking. But what happens when buyers are searching online before they ever pick up the phone? The latest MDM Podcast, featuring SHIFT speaker and IPS Packaging Marketing Manager Kevin Keigley, explores how brand storytelling is becoming a competitive edge.
ABC says the new alignment is designed to reinforce continuity while improving clarity for customers, vendors and partners amid a rapidly evolving building materials landscape.
The name change and branding showcases a depth of products beyond electrical supplies as well as a consultative approach and innovative solutions.
AFC Tooling and AFC Aerospace & Defense unify several respected legacy businesses under focused banners.
A little over 2 years since his previous appearance on the podcast, LGG Industrial CEO Jeff Crane joins to discuss his company's 2024 rebrand from ERIKS North America; how the company is navigating the tariffs situation; its recent branch network and technology upgrades; and how LGG is approaching AI
Recochem unified its portfolio of aftermarket transportation and household fluid brands under a new brand name.
Minnesota-based B&F Fastener has rebranded as BFirst Industrial, reflecting expanded services and a customer-first mission following the company's acquisition of Northern States Supply.
The electrical and PVF supplies distributor says its new McNaughton McKay Group branding brings its five subsidiary companies under a single, cohesive banner.
Sonepar officially launched its Echo Electric rebrand for five Midwest subsidiaries, forming a $1.2 billion operation across nine states.
PHP Distribution promotes a new president and unveils a refreshed logo as it continues to expand its product offerings.
The company unveiled a rebrand with a new logo, colors and website.
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Forklifts Groups expects to finalize its rebranding by early April, with Brent Poulton leading the West Coast operations.
Operations in the company's five primary industries will maintain the brand identities its customers have come to know.
The Ferguson Home Brand offers a “seamless omnichannel brand” experience for kitchen, bath, lighting and home improvement products.
Endries’ corporate brand transformation includes a new logo and updated messaging, set to extend over time for a seamless transition.
IDCO is transitioning in a rebrand as The Hoser Network.