SureWerx Appoints Christian Wiltrout as Global COO

Log In

SureWerx Appoints Christian Wiltrout as Global COO

Safety products manufacturer taps former president of SureWerx USA to lead global operations.
SureWerx
Author
Date

Safety products manufacturer SureWerx, Elgin, Illinois, has appointed Christian Wiltrout as global COO, effective immediately. Wiltrout previously held the position of president, SureWerx USA.

“As our company continues to undergo significant transformation, there is no better person to lead all aspects of SureWerx’s commercial activities, into our next stage of business legacy, than Christian Wiltrout,” said Chris Baby, CEO, SureWerx. “Christian is a proven leader who has inspired confidence in all the stakeholders at SureWerx, by completely building out the USA business and moving our company to an entirely new level of sophistication and growth.  Christian has brought a level of Executive strategic depth and experience to SureWerx that we absolutely need to continue to build out a global platform enabling innovative safety and productivity solutions for people around the world.”

Since joining the company in 2019, Wiltrout has been charged with integrating SureWerx’s last three acquisitions, driving increased market penetration, new channel developments and new product innovation, while increasing executive leadership and bench strength in bringing on board  several seasoned executives, and positioning the company as a global leader in safety and productivity solutions.

“SureWerx has made significant advances in the industrial, construction, infrastructure, automotive aftermarket, health care and retail segments to bring safety products, tools, equipment and solutions to people in North America and around the globe. I am honored to lead our commercial teams into the future,” said Wiltrout. “I am very confident about the opportunities ahead and I will work with our skilled team of SureWerx employees to continue our significant momentum, while at the same time pursuing complementary acquisitions that augment our growth.”

Related Posts

Share this article

About the Author
Recommended Reading
Leave a Reply

Leave a Comment

Sign Up for the MDM Update Newsletter

The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.

Get the MDM Update Newsletter

Wholesale distribution news and trends delivered right to your inbox.

Sign-up for our free newsletter and get:

  • Up-to-date news in a quick-to-read format
  • Free access to webcasts, podcasts and live events
  • Exclusive whitepapers, research and reports
  • And more!

2

articles left

Want more Premium content from MDM?

Subscribe today and get:

  • New issues twice each month
  • Unlimited access to mdm.com, including 10+ years of archived data
  • Current trends analysis, market data and economic updates
  • Discounts on select store products and events

Subscribe to continue reading

MDM Premium Subscribers get:

  • Unlimited access to MDM.com
  • 1 year digital subscription, with new issues twice a month
  • Trends analysis, market data and quarterly economic updates
  • Deals on select store products and events

1

article
left

You have one free article remaining

Subscribe to MDM Premium to get unlimited access. Your subscription includes:

  • Two new issues a month
  • Access to 10+ years of archived data on mdm.com
  • Quarterly economic updates, trends analysis and market data
  • Store and event discounts

To continue reading, you must be an MDM Premium subscriber.

Join other distribution executives who use MDM Premium to optimize their business. Our insights and analysis help you enter the right new markets, turbocharge your sales and marketing efforts, identify business partners that help you scale, and stay ahead of your competitors.

Register for full access

By providing your email, you agree to receive announcements from us and our partners for our newsletter, events, surveys, and partner resources per MDM Terms & Conditions. You can withdraw consent at any time.

Learn More about Custom Reports

Request a Market Prospector Demo

  • This field is for validation purposes and should be left unchanged.