True Value Acquires Shur-Line & WordLock Brands - Modern Distribution Management

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True Value Acquires Shur-Line & WordLock Brands

Shur-Line’s products include brushes, roller covers and other offerings, while WordLock offers padlocks, bike locks and similar materials.
True Value

On March 31, Chicago-based hardware and home improvement retailer True Value announced it has purchased certain assets of Nova Wildcat Shur-Line Holdings, Inc., including the Shur-Line and WordLock range of products.

Financial terms were not disclosed.

“Acquiring Shur-Line’s products is an excellent strategic fit for True Value as we continue to invest in our strong portfolio of paint and paint products,” said John Vanderpool, Divisional President, True Value Manufacturing & General Paint. “For the last three years our team has been manufacturing many of Shur-Line’s products in our Cary facility, so we are experts with the Shur-Line portfolio. We are excited to work with retailers to further develop this great brand and continue providing consumers with easy-to-use paint project applicators and tools.”

Shur-Line’s product line includes brushes, roller covers, mini rollers, paint trays, poles, frames, surface prep, edging and convenience tools. WordLock offers combination padlocks, bicycle locks, car key locks and similar items and allows consumers to set and change their own combinations.

“This further demonstrates True Value’s focus on offering our retailers innovative, unique products,” said Jake Kalnitz, True Value’s Senior Vice President of Merchandising, Inventory, and Pricing. “The WordLock security product line fits perfectly within our core hardware offering, especially for its cutting-edge algorithms that have truly advanced lock technology.”

The deal marks True Value’s third acquisition in the past 12 months.

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