Motion Industries Rebrands as Simply ‘Motion’

Log In

Motion Industries Rebrands as Simply ‘Motion’

Company says rebrand is “intended to solidify the company’s structure and advance its position in the marketplace” and also coincides with Motion's 75th anniversary.
Motion 75th anniversary
Author
Date

Motion Industries Inc., Birmingham, Alabama, a distributor of maintenance, repair, and operation replacement parts and a wholly owned subsidiary of Genuine Parts Co., this week announced it is rebranding as simply “Motion.”

The company said “the move to rebrand is intended to solidify the company’s structure and advance its position in the marketplace,” and that it also coincides with Motion’s 75th anniversary.

The rebranding to Motion will be augmented by dominant use of the “Mi” logo. The new, full logo will now appear as follows:

Motion logo

“The goal of this change is twofold: 1) to have the name ‘Motion’ as well as the ‘Mi’ logo synonymous with and increasingly recognized as the premier industrial solutions company that we strive to be every day for our customers, and 2) to promote and reflect that the Motion structure and strategy is cohesive, allowing a deeper focus on sales, expertise, and customer service that make us different and valued,” said Motion President Randy Breaux. “We are excited to embark on this new Motion chapter and to experience continued growth as 2021 progresses.”

Related Posts

Share this article

About the Author
Recommended Reading
Leave a Reply

Leave a Comment

Sign Up for the MDM Update Newsletter

The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.

Get the MDM Update Newsletter

Wholesale distribution news and trends delivered right to your inbox.

Sign-up for our free newsletter and get:

  • Up-to-date news in a quick-to-read format
  • Free access to webcasts, podcasts and live events
  • Exclusive whitepapers, research and reports
  • And more!

2

articles left

Want more Premium content from MDM?

Subscribe today and get:

  • New issues twice each month
  • Unlimited access to mdm.com, including 10+ years of archived data
  • Current trends analysis, market data and economic updates
  • Discounts on select store products and events

Subscribe to continue reading

MDM Premium Subscribers get:

  • Unlimited access to MDM.com
  • 1 year digital subscription, with new issues twice a month
  • Trends analysis, market data and quarterly economic updates
  • Deals on select store products and events

1

article
left

You have one free article remaining

Subscribe to MDM Premium to get unlimited access. Your subscription includes:

  • Two new issues a month
  • Access to 10+ years of archived data on mdm.com
  • Quarterly economic updates, trends analysis and market data
  • Store and event discounts

To continue reading, you must be an MDM Premium subscriber.

Join other distribution executives who use MDM Premium to optimize their business. Our insights and analysis help you enter the right new markets, turbocharge your sales and marketing efforts, identify business partners that help you scale, and stay ahead of your competitors.

Register for full access

By providing your email, you agree to receive announcements from us and our partners for our newsletter, events, surveys, and partner resources per MDM Terms & Conditions. You can withdraw consent at any time.

Learn More about Custom Reports

Request a Market Prospector Demo

  • This field is for validation purposes and should be left unchanged.