Posts By Ian Heller

Amazon Building

Improving online capabilities, strengthening services and enhancing customer relationships isn’t enough to fight Amazon. This article, the third in a series on distribution’s omnichannel future, explores where we think Amazon Business is heading with its adaptive model and why its threat to your business has turned from disintermediation to displacement.

This article includes:

  • Amazon strategy tea leaves
  • Purchasing power
  • An eProcurement Trojan Horse

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AmazonBusiness

Amazon has rapidly built the competencies needed to master B2B distribution the way it mastered the online bookstore. This article, the second in a three-part series, looks at the rise of Amazon Business formerly AmazonSupply and why it presents a clear threat to todays distributor.

This article includes:

  • An increasingly digital market
  • Amazons customer obsession
  • Whats next?

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Amazon Homepage

The threat to distribution is real and here to stay. This article, the first in a three-part series, examines the threats that Amazon poses and where you should – and shouldn’t – try to compete.

This article includes:

  • Strategies to compete
  • Preparing to fight
  • The disrupter becomes the disrupted

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