Many distributors have untapped opportunities to market and sell services that larger companies like Amazon and even OEM sellers largely do not provide. This second piece in a two-part series from Redwood Advisors examines why value-add services are critical to your organization and which ones might be the right fit for your team.
Posts By John Nantz and Sabrina Franco
Distributors spend significant resources on their sales force, where optimization has been shifted by tech and customer expectations and traditional approaches are changing with the rise of inside sales, hybrid models, and hunter/farmer strategies. Here, learn about why these new approaches are taking sales teams by storm across the distribution industry and why your team should implement them today.
In this second of a two-part series by Redwood Advisors, learn about the final steps to optimizing an expansive sales force: mapping your accounts to the right sales channel and assigning them the right rep.
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This piece by Redwood Advisors lays out the first key step to optimizing your distribution sales force: best-in-class customer segmentation.