Let's face it: There is room for improvement in everything we do. Marketing is no exception to this rule. That's why I'm pleased to announce a new feature on mdm.com.

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We've launched a new podcast focused on Distributor Marketing Matters. The podcast, the result of a partnership between MDM and Real Results Marketing , features Jonathan Bein, Ph.D., a frequent contributor to our premium content. Bein offers practical tips on how distributors can improve their return on investment in their sales and marketing efforts.

In the inaugural episode, Bein looks at how distributors need to find the right balance in marketing methods, utilizing multiple channels to get that best return. Right now, too many distributors rely solely on outside sales forces and inbound sales calls. Making just a few changes to your approach can reap significant rewards.

Watch the latest episode at: https://www.mdm.com/distributor-marketing-matters. New episodes will be released every two weeks.