Improve Market Access to Unlock Potential
Improved market access can drive long-term growth in both a distributors profitability and its market share. But it requires an analytical look at customers and opportunities. This article is the final installment in our series on customer profitability analytics.
This article includes:
- Customer segmentation
- Growth and profit opportunities
- Aligning services with customer needs
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- Grainger Tackles the Data Challenge
- Tackling the Profitability Yo-Yo
- 3 Margin Levers of Customer Profitability Analytics
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