CFOs Embrace Optimism in Spite of Uncertainty - Modern Distribution Management

Log In

CFOs Embrace Optimism in Spite of Uncertainty

Deloitte survey highlights positive business outlook for the near-term.
jenel-white
Author
Date

As the broad global economy seems to be strengthening, respondents to the 2Q Deloitte Global CFO Signals survey are optimistic and "seem to be enjoying the ride," the report's authors note.

In North America, more than half (55 percent) of CFOs report positive outlooks, despite the uncertain and unstable political and policy climate. Most of Europe is likewise optimistic, with four of the five participating countries (Belgium, Netherlands, Russia and Switzerland) solidly optimistic. The UK, however, retracted on "fallout from the general election" in June, as well as continued concerns about the long-term of Brexit.

The three countries in Asia-Pacific – Australia, India and Japan – reported stabilizing conditions and optimism for the future, despite increased risk scenarios in that region.

"CFOs have been citing rising volatility in the business environment as a top challenge for several years," said Greg Dickinson, managing director, Deloitte LLP, and lead for the North American CFO Signals survey. "Even so, our survey findings seem to indicate that they are not waiting for anything to get resolved – and that they continue to push forward on the investments they think make the most sense for the future."

At the same time, CFOs in North America report growing concern in many areas, including rising political turmoil around potential Russian interference/collusion and an uncertain path for tax and health care legislative reform.

The optimism and willingness to invest is a distinct change from a year ago, when respondents were much more hesitant – in large part because of the political uncertainty surrounding the U.S. election.

And those plans are primarily focused on growing business organically (61 percent) rather than through acquisitions or other inorganic methods (16 percent) – the highest level of bias for organic growth in more than four years.

Perception of the North American economy remains near its two-year high. Nearly two-thirds of CFOs said current conditions are good, while 58 percent expect even better conditions in a year.

Get more detail about the Deloitte 2Q CFO Signals Report.

Share this article

About the Author
Recommended Reading
Leave a Reply

Leave a Comment

Sign Up for the MDM Update Newsletter

The MDM update newsletter is your best source for news and trends in the wholesale distribution industry.

Get the MDM Update Newsletter

Wholesale distribution news and trends delivered right to your inbox.

Sign-up for our free newsletter and get:

  • Up-to-date news in a quick-to-read format
  • Free access to webcasts, podcasts and live events
  • Exclusive whitepapers, research and reports
  • And more!

2

articles left

Want more Premium content from MDM?

Subscribe today and get:

  • New issues twice each month
  • Unlimited access to mdm.com, including 10+ years of archived data
  • Current trends analysis, market data and economic updates
  • Discounts on select store products and events

Subscribe to continue reading

MDM Premium Subscribers get:

  • Unlimited access to MDM.com
  • 1 year digital subscription, with new issues twice a month
  • Trends analysis, market data and quarterly economic updates
  • Deals on select store products and events

1

article
left

You have one free article remaining

Subscribe to MDM Premium to get unlimited access. Your subscription includes:

  • Two new issues a month
  • Access to 10+ years of archived data on mdm.com
  • Quarterly economic updates, trends analysis and market data
  • Store and event discounts

To continue reading, you must be an MDM Premium subscriber.

Join other distribution executives who use MDM Premium to optimize their business. Our insights and analysis help you enter the right new markets, turbocharge your sales and marketing efforts, identify business partners that help you scale, and stay ahead of your competitors.

Register for full access

By providing your email, you agree to receive announcements from us and our partners for our newsletter, events, surveys, and partner resources per MDM Terms & Conditions. You can withdraw consent at any time.

Learn More about Custom Reports

Request a Market Prospector Demo

  • This field is for validation purposes and should be left unchanged.