AI-powered distribution growth platform Proton has opened an early access waitlist for its new product information management (PIM) system.

The system, dubbed Proton PIM, was designed to solve one of distribution’s challenges: bad product data. It uses uses AI agents to automatically scrape, collect and enrich product data based on manufacturer websites, spec sheets, PDFs and other sources.

“Most PIMs are just expensive empty databases. They give you all these fancy workflows, but they don’t solve the hardest problem: actually, getting good product data,” said Benj Cohen, Founder and CEO of  Cambridge, MA-based Proton. “Teams still spend 1-2 hours per SKU chasing down specs manually. Our AI does that work in minutes at a fraction of the cost, so teams can focus on reviewing and approving data instead of hunting for it.”

Distributors can run Proton as a standalone PIM or as a layer on top of an existing PIM.

Rather than force products into rigid, pre-defined categories, Proton PIM takes a comprehensive approach: AI agents first capture every available attribute for each product, then intelligently organize this complete dataset into a clean, standardized taxonomy, company officials said in a Sept. 30 news release.

Proton PIM is rolling out to early users now, with full availability in the coming months. Full details can be found here.