Implementing analytics in your company isn't always an easy task, but practice and persistence will pay off, according to Julia Klein, chairwoman and CEO of specialty building products distributor C.H. Briggs Co., in the MDM Webcast Build an Analytics Culture.
“We've always learned something new about our business and our customers," Klein said. "Our thinking and our execution get better with all the projects and all the tools that we've tried.”
This message is encouraging to companies just beginning to use analytics. It’s a tool just like any other: the more you use it, the better your results. Even small projects can help your team practice how to use analytics as a tool for insight into your business.