Proton describes it as the first conversational AI chatbot designed specifically for distributors and exclusively for Proton CRM customers.
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The deal will integrate Proton.ai's CRM and eCommerce personalization technology into VAI's ERP offerings for mid-market B2B companies.
Distributors using eCommerce but not integrating it with their CRM software are missing out on segmentation and analysis of their customer base and using what they learn to maximize marketing and service.
MDM's latest webcast dove into how data can lead distributors amid all the economic uncertainty, and how CRM and BI can be applied.
Distributors may be missing out on a CRM system’s untapped potential: nurturing customer relationships to drive sales growth.
In October 2017, we surveyed MDM readers about how they use or plan to use CRM. This article looks at the strategies employed by companies that reported ROI with those that didnt to uncover best practices that lead to success, as well as common problem areas that may sabotage initiatives.This article includes:
- Thinking beyond outside sales
- Why outside sales buy-in is critical
- Prioritizing features that fill gaps
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