On Sept. 15, Prokeep launched as an AI-powered order engine for distributors and unveiled new capabilities at the National Association of Wholesaler-Distributors (NAW) Innovators Summit in Austin, TX.

This connected front-of-house system is designed to make it easier for distributors to take and get more orders. Prokeep detailed that the platform is purpose-built for distribution, bringing together counter staff, inside sales, marketing and branches so that teams can serve customers faster, centralize customer data and drive proactive sales.

The order engine includes an AI-driven automation and an integrated sales and marketing campaign builder, called Growth Hub, to enable more proactive revenue generation. Order automation performs instant stock checks, builds quotes and confirms orders, while Growth Hub turns live customer and order data into targeted texts, emails, surveys and follow-up tasks.

“Distributors shouldn’t have to chase information across inboxes and sticky notes,” said Jack Carrere, Co-Founder & CEO of New Orleans-based Prokeep. “With the order engine, every email, text, or web message connects directly to the customer and order history. That clarity makes it simple for teams to move quickly, keep customers happy, and grow sales from every interaction.”

The launch was showcased at NAW in a joint session with ABC Supply Co. — No. 1 on MDM’s list of Top Building Materials/Construction Distributors. ABC Supply was a partner pilot for the Order Engine. With branch conversations centralized and order workflows automated, ABC Supply reported faster response, more orders and protected and grew key relationships through improved accuracy.

“Putting customers first means communicating in the ways they prefer,” said Tony Vaden, Chief Information Officer at ABC Supply. “Prokeep helps us do that by adding another convenient touchpoint that keeps service moving.”

Distributors can learn more about the Order Engine at prokeep.com or register for an upcoming webinar. Learn more in the video below: